The Most Popular Accessories Across Europe
From watches to rings, sunglasses to gloves, Trendhim reveals the most popular fashion accessories currently dominating the European fashion market.
Integral to bringing an outfit together, fashion accessories are the ideal way to add hints of your personality into what you wear. As patterns, colours and styles come in and out of fashion, accessories such as watches, rings, chains, gloves and more, remain staples to a complete wardrobe, withstanding trend shifts.
To offer insight into the current European fashion landscape, we analysed Google search data across the last year (January 2022-2023) across European countries to reveal the most-searched accessory within each.
Europe’s Most Searched Fashion Accessories
In the UK, watches are the most popular accessory at 3,183,000 searches. This is followed by rings and sunglasses. However, rings are the most searched accessory across all European countries in our dataset - generating 7.7 million searches in the last year.
Accessory - Total searches (Jan 22 - Jan 23)*
Rings - 7,719,330
Watches - 7,666,270
Sunglasses - 3,760,940
Bracelets - 2,501,480
Necklaces - 2,139,250
Ties - 1,460,520
Scarves - 1,305,210
Gloves - 1,056,310
Belts - 868,240
Cufflinks - 711,600
Bow ties - 286,100
Pocket squares - 211,750
Tie clips - 162,620
*across European countries in our dataset (excl. Russia, see caveats)
In France, bracelets came out on top with 728,000 searches - and in Spain, ties generated 333,500 searches in the last year making, them the top most-searched accessory. Whilst, in Monaco, sunglasses take the top spot.
Reflecting the colder climates, in Belarus, gloves are the second most-searched accessory - and in Sweden, scarves are the third most-searched accessory.
How To Style Popular Accessories
If you’re keen to keep up with the European fashion trends, then we’re here to help. Here are some timeless ways men can style some of the most popular accessories revealed in our research to give your everyday outfits more of an edge.
Watches
Believe it or not, there’s a right way to wear a watch when it comes to being fashionable. Whilst it may not be as crucial to your day-to-day outfits, more formal events that require you to be suited and booted can be totally altered by the way you choose to style this popular accessory.
Generally, you need to think about the metal colour, strap material and style of your watch depending on what you’re wearing. Wear your watch loose enough to have full use of your wrist and never, ever, wear your watch over a shirt sleeve. For more do’s and don’ts of watch styling visit our guide on How To Wear A Men’s Watch With Style.
Dante II | Black Stainless Steel Skeleton Watch With Black Dial & Gold-Tone Movement
CAD $345
CAD $276
Ternion | Gold-Tone Dual-Time Watch With White Dial & Rust Leather Strap
CAD $205
CAD $164
Ambitio | Black Watch With Black Rotating Dial & Stainless Steel Mesh Strap
CAD $105
CAD $84
Phantom | Black Stainless Steel Skeleton Watch With Black Dial
CAD $105
CAD $84
Moment | Silver-Tone Minimalist Dress Watch With White Dial
CAD $145
CAD $116
Major | Gold-Tone Minimalist Stainless Steel Watch With Gold-Tone Dial
CAD $165
CAD $132
Kevil | Dark Grey Slim Dress Watch With Dark Grey Dial & Brown Leather Strap
CAD $205
CAD $164
Olivier | Silver-tone and Brown Stainless Steel Watch
CAD $185
CAD $148
Imperator | Black Stainless Steel Moonphase Watch
CAD $325
CAD $260
Hoc | Gunmetal Grey Stainless Steel Half Dial Watch
CAD $205
CAD $164
Beleza | Silver-tone Stainless Steel Turquoise Stone Watch
CAD $325
CAD $260
Todos | Black Skull Day of the Dead Watch
CAD $185
CAD $148
Cicero | Gold-Tone With Green Dial Vintage Chronograph Brown Leather Watch
CAD $365
CAD $292
Scout | Limited Edition White Aluminium Military Watch With Black Dial & White Nato Strap
CAD $245
CAD $196
Dante II | Gold-Tone & Silver-Tone Stainless Steel Skeleton Watch With Blue Dial
CAD $345
CAD $276
Troika II | Silver-Tone Stainless Steel Dual-Time Watch With Black Dial
CAD $245
CAD $196
Patriarch | Gold-Tone Dress Watch With Black Dial & Black Leather Strap
CAD $245
CAD $196
Mezzo | Gold-Tone Minimalist Watch With Gold-Tone Dial & Stainless Steel Strap
CAD $125
CAD $100
Moment | Gold-Tone Minimalist Dress Watch With White Dial
CAD $145
CAD $116
Memento Mori | Black Stainless Steel Skull Watch
CAD $245
CAD $196
Rings
Rings have been an empowering accessory for men throughout history and today's no different. There are a few key tips for styling Europe's most popular fashion accessory to ensure it accentuates your style.
Go subtle or go statement, there’s no in-between when it comes to styling rings. We recommend no more than three rings per hand - that way you type a bit better! Other key ring styling rules have been broken down in our 4 Style Tips for Wearing Men’s Rings.
7 mm Matte Black Stainless Steel Ring
CAD $44
CAD $30.8
8 mm Black Stainless Steel With Chunky Chain & Roman Numerals Ring
CAD $44
CAD $30.8
Gravel | Silver-Tone Stainless Steel With Round Black Onyx Signet Ring
CAD $59
CAD $41.3
Sentio | Silver-Tone Stainless Steel Curb Chain Ring
CAD $40
CAD $28
Sentio | Silver-Tone Stainless Steel Flexible Mesh Ring
CAD $34
CAD $23.8
Silver-Tone Stainless Steel Compass Signet Ring
CAD $55
CAD $38.5
Black Stainless Steel Square Signet Ring
CAD $65
CAD $45.5
Orisun | Silver-Tone Stainless Steel Black Onyx Signet Ring
CAD $65
CAD $45.5
Ferrum | 1/3" (8 mm) Brushed Black Stainless Steel Beveled Edge Ring
CAD $65
CAD $45.5
Evan | 7 mm Silver-Tone Stainless Steel With Trinity Knot Pattern Celtic Ring
CAD $75
CAD $52.5
Aesop | 6 mm Silver-Tone Titanium Ring
CAD $59
CAD $41.3
Aesop | 8 mm Silver-Tone Titanium With Natural Red Oak Center Ring
CAD $79
CAD $55.3
8 mm Gold-Tone With Chunky Chain & Roman Numerals Ring
CAD $44
CAD $30.8
Orisun | Gold-Tone Black Onyx Signet Ring
CAD $65
CAD $45.5
Stainless Steel Secret Compartment Signet Ring
CAD $79
CAD $55.3
Fortis | 7 mm Blue & Silver-Tone Damascus Steel With Titanium Inlay Grooved Ring
CAD $145
CAD $101.5
Aesop | 6 mm Gold-Tone Titanium Ring
CAD $59
CAD $41.3
Gravel | Silver-Tone Stainless Steel & Red Onyx Signet Ring
CAD $65
CAD $45.5
Makt | Silver-Tone Stainless Steel With Tiger's Eye Signet Ring
CAD $65
CAD $45.5
Makt | Silver-Tone Stainless Steel With Blue Lapis Lazuli Signet Ring
CAD $79
CAD $55.3
Bracelets
The key to styling men’s bracelets is the illusion of effortlessness. Whilst you may care enough to be researching how best to wear bracelets, your style should appear natural and unbothered. Some key ways to do this include ensuring your bracelets fit well, opting for natural materials and matching your bracelet style to the occasion. Explore more in our guide How To Style Men’s Bracelets Without Overdoing It.
Icon | Black Leather, Onyx & Tiger's Eye Double Bracelet
CAD $85
CAD $59.5
Black Lava Rock, Onyx & Coconut Bracelet Set
CAD $44
CAD $30.8
Icon | Black Leather & Silver-Tone Stainless Steel Bracelet
CAD $85
CAD $59.5
Black & Natural Wooden Bracelet Set
CAD $44
CAD $30.8
6mm Silver-Tone Stainless Steel Curb Chain Bracelet
CAD $55
CAD $38.5
Miro | Black Lava Rock, Wooden & Coconut Bracelet Set
CAD $44
CAD $30.8
Miro | Black Lava Rock & Natural Stone Bracelet Set
CAD $44
CAD $30.8
Wooden Jewellery Stand
CAD $30
CAD $24
Yellow, Red & Blue Braided Yarn Bracelet Set
CAD $26
CAD $18.2
Black Onyx & Pear Tree Wooden Bracelet Set
CAD $40
CAD $28
Miro | Black Lava Rock, Coconut & Tiger's Eye Bracelet Set
CAD $44
CAD $30.8
Miro | Black Lava Rock & Blue Agate Bracelet Set
CAD $44
CAD $30.8
Icon | Black Leather & Lava Rock Double Bracelet
CAD $85
CAD $59.5
Naxos | Black Braided Leather & Blue Lapis Lazuli Bracelet
CAD $69
CAD $48.3
Black & Brown Braided Nylon Bracelet Set
CAD $32
CAD $22.4
Roy | Black Leather & Stainless Steel Wrap Bracelet
CAD $69
CAD $48.3
Wrap-around Brown Leather Adjustable Bracelet
CAD $30
CAD $21
All Black Braided Leather & Stainless Steel Bracelet
CAD $75
CAD $52.5
Collins | 3mm Black Woven Leather Bracelet
CAD $44
CAD $30.8
White Turquoise & Stainless Steel Bracelet
CAD $44
CAD $30.8
Sunglasses
A summer staple, sunglasses are an easy way to look cool - whatever you’re wearing. The key to styling sunglasses is to choose a pair that best compliments your face shape i.e. rounded sunglasses for square-shaped heads or rectangular sunglasses for round heads. For men, the top of your sunglasses should follow the line of your eyebrows. And, it might go without saying, but don’t wear sunglasses in the dark - you don’t look cool, you just look silly.
More sunglasses styling tips can be found in our Sunglasses Guide.
Black & Black Wrap Around Biker Sunglasses
CAD $36
CAD $28.8
Wade | Black & Dark Grey Polarised Square Sunglasses
CAD $69
CAD $55.2
Occasus | Round Black Double Bridge Polarized Sunglasses
CAD $89
CAD $71.2
Occasus | Black & Transparent Double Bridge Medium Polarized Sunglasses
CAD $89
CAD $71.2
Black & Gold-Tone Stainless Steel Square Sunglasses
CAD $115
CAD $92
Black Classic Biker Sunglasses
CAD $36
CAD $28.8
Black & Grey Polarised Sunglasses
CAD $36
CAD $28.8
Vista | Black & Blue-Mirror Polarised Sunglasses
CAD $69
CAD $55.2
Black Aviator Sunglasses
CAD $22
CAD $17.6
Gold-Tone & Iridescent Aviator Sunglasses
CAD $22
CAD $17.6
Black & Black Aluminum Sporty Sunglasses
CAD $36
CAD $28.8
Gold-Tone & Terracotta Aviator Sunglasses
CAD $34
CAD $27.2
Brown & Yellow Aviator Sunglasses
CAD $34
CAD $27.2
Black & Blue Ebony Wood Polarised Sunglasses
CAD $55
CAD $44
Black Ebony Wood Smoke Sunglasses
CAD $55
CAD $44
Black and Smokey Bamboo Browline Sunglasses
CAD $44
CAD $35.2
Brown Bamboo Browline Sunglasses
CAD $44
CAD $35.2
Clear and Blue Gradient Geometric Horn Rimmed Sunglasses
CAD $34
CAD $27.2
Brown Gradient Geometric Horn Rimmed Sunglasses
CAD $34
CAD $27.2
Black Geometric Horn Rimmed Sunglasses
CAD $34
CAD $27.2
Necklaces
Know what story you want to tell when it comes to the chain you choose to wear. Whether it’s an engraved dog tag, a simple chain or a pendant, each can convey a particular message about the type of style you prefer and the personality beneath the look.
Match the metal hue of your chain to the rest of your accessories for a complete metallic look that accentuates your chosen colour palette and provides a well-rounded look.
Check out our Ultimate Guide To Necklaces for more styling tips.
2 mm Silver-Tone Stainless Steel Curb Chain Necklace
CAD $59
CAD $41.3
1/8" (3 mm) Silver-Tone Chain Necklace
CAD $59
CAD $41.3
4 mm Silver-Tone Stainless Steel Curb Chain Necklace
CAD $59
CAD $41.3
6 mm Silver-Tone Stainless Steel Cuban Chain Necklace
CAD $69
CAD $48.3
6 mm Black Stainless Steel Cuban Chain Necklace
CAD $69
CAD $48.3
Silver-Tone Stainless Steel Cross Cable Chain Necklace
CAD $55
CAD $38.5
8 mm Black Stainless Steel Cuban Chain Necklace
CAD $69
CAD $48.3
1/16" (2 mm) Gold-Tone Curb Chain Necklace
CAD $59
CAD $41.3
Egan | Gunmetal Black Stainless Steel Teddy Bear Box Chain Necklace
CAD $85
CAD $59.5
4 mm Black Stainless Steel Curb Chain Necklace
CAD $59
CAD $41.3
2 mm Black Stainless Steel Curb Chain Necklace
CAD $59
CAD $41.3
Rico | Black Lava & Yellow Tiger's Eye Skull Necklace
CAD $155
CAD $108.5
Panther | Black Carbon Fiber Dog Tag Necklace
CAD $69
CAD $48.3
Silver-Tone Stainless Steel With Double Dog Tag Ball Chain Necklace
CAD $59
CAD $41.3
Iconic | Black Stainless Steel Cross Curb Chain Necklace
CAD $59
CAD $41.3
Silver-Tone Stainless Steel Curvy Cross Cable Chain Necklace
CAD $59
CAD $41.3
Orisun | Silver-Tone Stainless Steel Lapis Lazuli Dog Tag Necklace
CAD $145
CAD $101.5
Essentials | 8 mm Gunmetal Black Rope Chain Necklace
CAD $85
CAD $59.5
Essentials | 10 mm Gunmetal Black Cable Chain Necklace
CAD $89
CAD $62.3
Rico | Gold-tone Stainless Steel & White Howlite Bullet Necklace
CAD $89
CAD $62.3
Ties
Last, but not least. The tie may be an archaic fashion accessory but it has withstood the test of time and continues to rank popular across Europe. Ranging in styles, colours, lengths, and widths, the tie is yet another versatile fashion accessory that can make or break formal attire.
As we touch upon in our piece, How To Wear Neck Ties it’s the material of a tie that can really make it the centrepiece of a successful outfit. Silk neckties are ideal for luxury and high-end events, whereas woollen ties provide a more rustic look. The decision you make can, pardon the pun, really tie together your look and make the statement you intend.
Basic Terracotta Polyester Tie
CAD $32
CAD $25.6
Terracotta Necktie and Pocket Square
CAD $37
CAD $29.6
Light Green & Pink Floral Print Cotton Tie
CAD $59
CAD $47.2
Basic Shiny Baby Blue Polyester Tie
CAD $32
CAD $25.6
Wooden Tie Hanger
CAD $22
CAD $17.6
Navy Blue Polyester Knitted Tie
CAD $36
CAD $28.8
Basic Wide Terracotta Polyester Tie
CAD $32
CAD $25.6
Boho | Dark Blue & Orange Bird Pattern Silk Tie
CAD $69
CAD $55.2
8 cm Cognac Satin Tie
CAD $32
CAD $25.6
Black & White Skull Pattern Skinny Tie
CAD $36
CAD $28.8
Wide Navy, Light Blue & Gold Striped Silk Tie
CAD $59
CAD $47.2
Basic Wide Red Polyester Tie
CAD $32
CAD $25.6
Burgundy Polka Dots Geometric Silk Ascot
CAD $44
CAD $35.2
Wide Burgundy & White Geometric Silk Tie
CAD $40
CAD $32
Brown Polyester Knitted Tie
CAD $36
CAD $28.8
Blue & Gold Paisley Pattern Polyester Tie
CAD $40
CAD $32
Boho | Dark Brown & Orange Bird Pattern Silk Tie
CAD $69
CAD $55.2
Raw Handmade Dark Bordeaux Wool Tie
CAD $65
CAD $52
Cognac Polka Dot Silk Tie
CAD $59
CAD $47.2
Light Blue Cotton Tie
CAD $59
CAD $47.2
